A conservative party's website

It’s not too long ago, when the Republican Party discovered the incredible opportunities the internet offers to them. Their homepage: www.gop.gov is the address that provides a home for every Republican heart. It is made by the Republicans who are in congress. Once on the website, the visitor is greeted with the weekly Republican address. The website itself produces a slightly feeling of being overtaxed. Many possible clicks wait and make me feel a little helpless. The constantly changing picture in the middle of the website doesn’t help at all. At a closer look the page is well organized though. It’s just that the design hides this fact pretty well.

Once oriented, the visitor can find “smart solutions” on the country’s problems. They are even explained in a video. The highlight for me was the fact, that the website has a blog. YES. In deed. Republicans blog about their point of view on current issues, which happens to be health care in 90 per cent of all cases. There are uncountable videos of some politician giving a speech. They also have an extra section, where they can pursue their favorite hobby: Obama-bashing. It’s called: “Obamacare-flatlines” and it tells everyone “the truth about Obama’s health care.”

 

A bit contrary is the page of Republicans in senate. It looks more like yellow press online. There are colors everywhere. But it’s more innovative about the forms of criticizing Democrats. There’s a growing number at the side, that shows the growth of debt. It’s entitled: rising debt, Democrats keep spending… 

Back with the Republicans in congress, they plead you to check out their various channels, in which they’d like to contact you. Twitter, Facebook, YouTube, flickr, RSS-Feed…the list goes on. It seems like Republicans really grasped the spirit of modern communication, of how to reach possible voters. What they don’t know is that the internet is not a one-way street. It usually works both ways. Anywhere but here – to contact the Republicans the visitor is asked to use the good old-fashioned telephone. Or an e-mail. There’s no way to comment on anything anywhere on his whole expanding page. It seems to me, Republicans want to reach the world via the internet. But the world itself should just sit there and listen.

by US_watch